We have a new home!
Okay, let’s explain.
First of all, thank you, from the bottom of our hearts for following us, for supporting us, for buying our wares, for collaborating with us, for inspiring us, and for coming here to listen to our random ramblings.
When Arlene and I first talked about our business idea, we envisioned it as a sort of fashion magazine where you could click on the pictures and buy things. We didn’t, don’t, know anything about publishing or journalism, but we’re smart, we know retail, and we know fashion. So when we both found ourselves unemployed in early 2008, we took a leap: we hopped a plane to New York, placed some orders, and got to work learning about the internet.
The business has always meant to have 3 basic components: product, advice, and eye candy. The perfect trifecta. But, to make a long story short, we’ve never felt that it quite came to that place of unison and cohesion. We actually never meant to be a store, that was just the click-on-the-pictures-and-buy-things component. And though it may sound naive, we truly believed that what we had was so different from that.
Arlene and I have always looked at our business as a sort of way of life, with assistance and information for all the stylish things that make everyday life a little brighter and more fulfilling — because, seriously, the perfect shoes, a thoughtfully hung photograph wall, or a good organization solution for all those necklaces and scarves really can make your day.
So it’s time for us to evolve. We’ve launched a “new” venture called Kit This — it’s our new baby and we couldn’t be more excited. We hope that you’ll come over and visit us. And maybe even get involved.
Hope to see you soon!
Brandon and Arlene